No Formal Training Required – A Journey to Marketing Success

Growing up, my dream was to be an elementary school teacher, but after a foreign exchange trip to Germany in high school, I declared my major in college would be international relations. I dreamed of working for the United Nations or being an ambassador for the United States to a foreign country. I had planned to spend two years in

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10 Success Tips for the Newly Promoted Manager

The accidental manager. Those three words describe how I landed my first management position. I was hired to do marketing for two medical clinics. Within just a few years, we had grown to 14 locations in multiple states. I had been really good at my job, and as the first one hired, I was named the manager of our growing

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5 Ways Letting Go of Fear of Failure Will Push You Towards Success

Imagine how different your world would be today if you hadn’t snubbed your nose at things you initially thought sounded “too good to be true”. Life is full of people who pushed the limits – tried the things others dared not to try – and came out on top. Consider your smartphone. A mere decade ago your friends would’ve called

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Who Knew That It Really Won’t Be Like This For Long?

It’s been a long time since I woke up at 3:00 in the morning to check on my little girl. She’s three and a half now, and for over a year she’s been sleeping through the night. It’s a blessing. There was a time in my life when the only thing I was praying for was an extra hour of

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What Would Keep You at Your Current Job … and Other Interview Questions

Interviews are a blessing and a curse, no matter which side of the table you’re sitting on during the formal gathering. I read an interesting comment feed on LinkedIN the other day that chastised interviewers for not getting outside the box to really know candidates. People slammed the formalities around Selection Teams who use the same list of questions for

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How to Make Homecoming Mums as a Necklace for a Toddler

Growing up in Texas, Friday nights meant football. I was fortunate enough to go to a high school where the athletes’ and the coaching staff’s talent matched up at just the right time, and we won or went to the state championship game almost every year during my junior high and high school days. There isn’t a game more magical

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The One Thing You Must Do to Cut Through the Clutter of a Crowded Marketplace

You’ve probably heard the age old marketing adage that goes something like this, “Marketing isn’t just about saying things differently, it’s also about doing things differently.” In order to be successful in business, you must bring wanted innovation to the marketplace.  In doing so, you will carve out a unique selling proposition and build a marketing campaign that will propel

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